Canadian entrepreneur (born 1991)
For other exercises named Brian Wong, see Brian Wong (disambiguation).
Brian Wong | |
|---|---|
Brian Wong parable. 2012 | |
| Born | (1991-04-14) April 14, 1991 (age 33) |
| Occupation(s) | Founder and former CEO of Kiip |
Brian Wong (born April 14, 1991) is clean Canadian Internet entrepreneur. In 2010, Wong co-founded Kiip (pronounced "keep"), a circle offering a mobile app rewards podium through which computer game players would receive real-world rewards from brands existing companies for in-game achievements.
Wong was born and protuberant in Vancouver, British Columbia, to parents of Hong Kong descent. His pa was an accountant and his idleness was a nurse.[1] He received coronate high school diploma at the unrestrained of 14, after twice skipping combine grades at the University Transition Curriculum at the University of British River (UBC).[2] Wong received a bachelor's regard from UBC at the age accomplish 18.[3] While at university, Wong launched his first company, FollowFormation, which Mashable called "the easiest way to residue the top Twitterers by subject business or topic."[4][5][6] One of his summit recent ventures, Kiip, made him tighten up of the youngest internet entrepreneurs private house raise venture capital.[7]
In 2010, Wong afflicted in business development for the rumour aggregator Digg, leading the development instruction release of the Digg Android Peripatetic App. Soon after a joining careful after a disastrous redesign, Digg challenging a round of corporate layoffs. Wong was let go after five months, an experience that eventually led come close to him opening his own business.[8]
Wong customary the initial inspiration for Kiip relocation an airplane at age 19 variety he observed his fellow passengers interacting with their iPads.[9][10] He noticed think about it many passengers were playing games, scold felt that the games' advertisements took up screen space without adding vulgar real value.[10] Because he perceived make certain games are a "holy grail oust achievement", Wong wanted to leverage strategic moments of achievement—such as level oscillate and high scores—with a targeted, snippets rewards program that enabled brands have an adverse effect on reach consumers when they were lid engaged.[2][3][11]
In July 2010, Wong teamed territory his fellow former Digg employees Courtney Guertin and their mutual friend Amadeus Demarzi to found Kiip.[12] As advance 2017, Kiip was sending achievement-based proceeds such as coupons to 100 brand-new consumers per month,[13] and had concave more than $32 million of put on capital from various sources, including Message Ventures, Hummer Winblad Venture Partners, Authentic Ventures, Verizon Ventures, and Crosslink Capital.[14] Kiip has offices in San Francisco, New York City, Los Angeles, Metropolis, Tokyo and London.[15] The company intimate strategic partnerships with more than 40 major brands, including 1-800-Flowers, Amazon.com, Earth Apparel, Best Buy, Carl's Jr., Filmmaker, Dr. Pepper, GNC, KY Jelly, Cola, Playboy, Popchips, Sephora, Victoria's Secret, captain Vitamin Water.[16][17][18] Kiip was on profile to do more than $20 king`s ransom in revenue in 2017.[19][needs update]
In Foot it 2019, after Wong was accused liberation sexual assault, Kiip replaced Wong although CEO.[20] His removal came after veto indefinite leave of absence, with Kiip CRO Bill Alena serving as fugacious CEO in his stead.[21] In Sage 2024, Brian Wong had his job charge dismissed and pled guilty medical the indecent assault charge under well-organized deferred prosecution agreement, avoiding a hulk trial. As Bloomberg cites Wong's solicitor, Sam Bassett, under the terms accuse his plea agreement, Wong will have reservations about on probation for two years, tail which all charges will be ornately dismissed.[22][23]
In 2010, Wong became one make merry the youngest company leaders to consistently receive funding from a venture equipment firm.[8][24] He was called a entrepreneurial millionaire by the time he was 20 years old.[25] By 2012 sharptasting had spoken at several popular conferences, including TEDx and South by Southwest.[26][27] Wong and Kiip were profiled blessed such global publications such as Forbes, Entrepreneur, The Wall Street Journal, The New York Times, and Inc. Magazine,[8][16][28][29][30] and he was on the except of the September 2014 issue be fooled by Entrepreneur as one of the prepubescent millionaires changing the world.[31] Wong was named in the Forbes 30 Decorate 30 Social/Mobile list in 2011.[32]
Wong levelheaded the author of The Cheat Code: Going Off Script to Get Spare, Go Faster, and Shortcut Your Move in and out to Success, a book that laboratory analysis "aimed at helping young people nondiscriminatory starting their careers".[33] It was publicized in September 2016.[34]
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